The Residue Rule: Why Less is More When Blending Below the Jawline

  The hallmark of a truly professional makeup application isn't where the Foundation begins, but where it seemingly disappears. We’ve all seen the "mask effect"—that harsh, tell-tale line where a flawless face meets a neglected neck. To achieve a seamless transition, professional artists swear by The Residue Rule. The philosophy is simple: Less is more. Your neck and jawline receive less sun than your face and often have a slightly lighter or different undertone. Applying a fresh pump of Foundation directly to the neck is a recipe for heavy, unnatural buildup that stains shirt collars and looks "cakey" in daylight. Instead, once you have perfected the coverage on your face, use only the residual product left on your brush or sponge to sweep downward.........For more information visit our website i.e. www.personi.in

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